I was just telling a friend that I thought digg was getting a little thin. The Tech heavy stuff is fluffed out by the sports and random junk but I have also noticed a few of the top users that really drove the good stuff early by digging it or submitting themselves. A fave top user, wayjer, signed to netscape and has virtually disappeared from digg
Now Techcrunch is confirming it all. Money is in and the top users of these social sites are cashing. Being either pros or becoming pro from the exposure.
Now prepare for the coming boo hoos from those that social web was the savior of the soon to be overly monetized web. Money ruins it all will be the cry. Screw off. I am actually happy for those able to cash in. Free market economy biatch. Even the pros that are finding new outlets are helping make these things viable. And does making money actually diminish the value of the content or the opinion of those users?
Next will be fears that coporate monsters will step in and fronting or the fake grass roots media darling. It has been happening for years. Back in the day of Prodigy and Bulletin Boards advertising snuck up as replys and real articles. Blair Witch broke the back of that argument for good. Besides the web as pretty much dismissed quickly the crap and accepted even the most corporate schemes. Content is king.
Last, without trying to sound to Republican on this, competition is good. Maybe paying everybody won’t work. But Kevin Rose even argued that the submissions have rounded out before this. The whole argument has sent me to netscape with I didn’t like but found newsvine that seems like a gem. Revver is gaining a little and has a cool plan.
Web 2.0 is growing up, ahh.
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